Signature Design by Ashley
The Signature Design by Ashley M72731 is a 12‑inch queen memory foam mattress marketed as ultra‑plush but delivering a firmer feel. It offers low motion transfer, a breathable stretch‑knit cover, and a 10‑year non‑prorated warranty, shipped compressed in a box.
Pros
Current
$349.99
Average
$323.03
Lowest
$214.18
Highest
$369.99
Lower = better sales rank
Signature Design by Ashley
COOL GEL
MLILY
Nest & Wild
Dyonery
SURLUNKEYS
EGOHOME
VERHOPE
Sweetnight
VERHOPE
Life Balance
BedStory
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Cons
From User Reviews
Users Love
Users Complain About
Expert Opinion
Professional reviewers and editors are not present in the available sources; product listings rely on manufacturer claims of support, pressure relief, and durability, with no independent expert analysis found.
What Users Say
Everyday users generally praise the mattress for its supportive feel, low motion transfer, and easy setup, but many criticize it for being firmer than expected, uncomfortable for side sleepers, and lacking cooling features.
Common Complaints
The mattress is perceived as too firm for its "ultra‑plush" label, it does not include cooling features, and it cannot be used on adjustable bases.
How It Compares
vs. Zinus Green Tea
Advantages
Disadvantages
Choose Zinus if you prioritize a softer surface; choose M72731 for firmer support and longer warranty.
vs. Lucid
Advantages
Disadvantages
Select Lucid for consistent plush feel; select M72731 for firmer support and extended warranty.
vs. Novaform
Advantages
Disadvantages
Opt for Novaform if cooling is a priority; opt for M72731 if you need firmer support and longer warranty.
