
Hisense H4 40-inch
Score: 67/100
Insignia F50 43-inch
Score: 75/100Rankings

The Insignia 43-inch F50 Series offers a quantum-dot 4K display with Amazon Fire TV and Alexa integration at an entry-level price. Its modest brightness, 60 Hz refresh and low-power speakers limit premium viewing and gaming experiences. Best suited for budget-conscious buyers who want a small 4K TV with easy smart-home voice control.

The Hisense 40H4F is a compact 40-inch Full HD Roku TV providing clear 1080p picture and smooth Motion Rate 120 for sports and light gaming. It lacks 4K resolution, HDR and robust connectivity, limiting its appeal for premium setups. Best for budget-friendly secondary rooms.
| Attribute | ![]() | ![]() |
|---|---|---|
40 inches | 43 inchesbest | |
60 Hzbest | 60 Hzbest | |
3best | 3best | |
14 Wbest | 8 W | |
| ↓ lower better | 70 Wbest | 199 W |
| ↓ lower better | 5.8 kgbest | 5.91 kg |
1best | — | |
| ↓ lower better | 0.5 Wbest | — |
Click an attribute name to sort · Green = best, red = worst (relative to this comparison)
| Attribute | ![]() | ![]() |
|---|---|---|
Features(1) | ||
Smart Platform | Roku TV | Amazon Fire TV |
Display(3) | ||
Resolution | 1920x1080 | 4K UHD |
Screen Size (inches) | 40 inches | 43 inches |
Panel Type | IPS | Quantum dot LED |
Audio(2) | ||
Speaker Power (W) | 14 W | 8 W |
Audio Technology | DTS TruSurround | DTS Virtual-X |
Power & Design(4) | ||
Power Consumption (W) | 70 W | 199 W |
Weight (kg) | 5.80 kg | 5.91 kg |
Width (with stand) (mm) | 904.24 mm | 931 mm |
Height (with stand) (mm) | 518.16 mm | 599 mm |


Products in the top-left offer the best value (high score, low price).

Professional reviewers praise the Hisense 40H4030F1 for its vivid Full HD image, effective Motion Rate 120 blur reduction, and the value of Roku's extensive app ecosystem, but they criticize its sub-par picture quality caused by the lack of 4K, HDR, and local dimming, as well as limited connectivity and underpowered audio.
Everyday users appreciate the easy Roku setup, abundant free streaming content, and the TV's light weight that fits well in bedrooms or kitchens, while common complaints focus on weak built-in speakers, occasional app glitches, and the absence of 4K or Bluetooth.

Professional reviewers view the Insignia 43" F50 as a solid budget 4K option, commending its lightweight build, practical stand, and quantum dot panel that offers better color than basic LEDs. The built-in Fire TV platform and Alexa integration are seen as strong differentiators, though critics note the lack of premium picture features and modest audio performance.
Everyday users consistently praise the TV's low price, easy installation, and sufficient connectivity, especially valuing the Alexa voice control. Satisfaction centers on getting 4K resolution without a high cost, while expectations remain modest regarding color depth and brightness.
“fantastic budget upgrade”

