
PUR PLUS 30-Cup Water Filter Dispenser
Score: 78/100
Brita UltraMax Elite
Score: 78/100Rankings

The PUR PLUS 30-Cup Water Filter Dispenser is a large-capacity pitcher featuring 3-in-1 filtration technology certified to reduce lead and microplastics. It offers a slim design suitable for refrigerator storage and includes a pull-down spout for easy dispensing. While it effectively reduces over 20 contaminants, it does not filter microbes and requires frequent filter replacements.

The Brita UltraMax with Elite Filter offers high-volume water filtration with significant lead and contaminant reduction, making it ideal for households with safe municipal water. Its 6-month filter life and electronic indicator enhance convenience, though it lacks comprehensive heavy metal coverage like arsenic filtration. It is best suited for families and offices needing large volumes of improved-tasting water without complex installation.
| Attribute | ![]() | ![]() |
|---|---|---|
2 months | 6 monthsbest | |
1.9 gallons | 6.3 gallonsbest | |
3 stagesbest | 1 stages | |
10.1 inchesbest | 9.67 inches | |
15.3 inchesbest | 13.94 inches | |
5.3 inchesbest | 5.19 inches | |
| ↓ lower better | 3.99 pounds | 3 poundsbest |
Click an attribute name to sort · Green = best, red = worst (relative to this comparison)
| Attribute | ![]() | ![]() |
|---|---|---|
Performance & Filtration(7) | ||
Certifications | WQA, NSF | null |
Contaminants Reduced | Over 20 | Lead, PFNA, PFBA, Asbestos, Chlorine |
Filtration Technology | 3-in-1 | Carbon Block |
Filter Lifespan (months) | 2 months | 6 months |
Flow Rate (gallons per hour) | N/A gallons per hour | null gallons per hour |
TDS Reduction (%) | N/A % | null % |
Filtration Stages (stages) | 3 stages | 1 stages |
Capacity & Dimensions(5) | ||
Water Capacity (gallons) | 1.9 gallons | 6.3 gallons |
Height (inches) | 10.1 inches | 9.67 inches |
Width (inches) | 15.3 inches | 13.94 inches |
Depth (inches) | 5.3 inches | 5.19 inches |
Product Weight (pounds) | 3.99 pounds | 3.0 pounds |
Design & Installation(1) | ||
Filter Type | Granulated Activated Carbon/Ion Exchange | Elite |

Products in the top-left offer the best value (high score, low price).

Professional reviews from ShouldIT's Water Filter Series highlight the PUR PLUS 30-cup dispenser's impressive build quality and effective filtration capabilities. The product is rated highly based on assessments of its performance, design, and usability.
The provided web research data does not contain specific user reviews or feedback from everyday consumers, so no common praise or recurring complaints can be identified.




Professional reviewers assess the Brita UltraMax as a practical, large-capacity option for households with generally safe tap water, praising its solid lead reduction and cost-effectiveness while cautioning against its limited coverage of arsenic and fluoride.
Everyday consumers generally praise the product for its convenience, large capacity, and noticeable improvement in water taste, though some complain about space requirements and inability to filter arsenic/fluoride.